Social Media - Another Great Advertising Channel?

SEnuke: Ready for action

With so much interest in how social networks work, one begins to wonder if you have marketing potential within these social networks?

I've been seeing social media for quite a while now. In-fact I'm a part of numerous social-networking websites including http://www.myspace.com/ and https://www.linkedin.com only...

There has been a virtual explosion of social-networking internet sites previously couple of years. Even the large players like Google, Yahoo and MSN are getting into it.

With so much curiosity about how social networks work, one begins to wonder if there is marketing potential within these social networks?

I have been watching social network for some time now. Actually I'm a member of various social media web sites including https://www.linkedin.com and http://www.myspace.com/ simply to name two.

I joined partly because I wanted to see what they were, but more importantly to see on SEM what impact social media could have in-the coming years.

I've been a part of various services for a while and the reach these sites have is incredible.

For instance, from my LinkedIn network of seven people I've an extended network of over 12,600 people.

That is amazing - I'm only a click or two away from close to 13,000 other people who share my similar interests ranging from what I like to watch o-n TV to work I could give to them.

Through my connections and their connections, I am related to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google.

But what advertising possibilities exist for Social Network?

Well, let us examine MySpace.

MySpace is one of many prime sites on the internet today. It racked up 9.4 billion page-views in August 2005 (more than Google) and new people are signing up at-a mind-boggling rate of 3.5 million per month.

MySpace is typical of where todays 18-30 year-old would go to manage their digital life. I-t allows users to publish pictures of themselves and their friends, create a website, list their favorite bands, view and share videos, suggest things you can do and lists a couple of people they consider friends. It is on this 'Friends List' where a lot of the possibilities lay.

All thirty million-plus people of MySpace possess a friends site that lists people that person views their friend. This can be a set of people who they are interested in talking to and about, in addition to reading from on a regular basis. After you add somebody as your friend they can send you messages, comment on your photos, read your blogs, as well as leave messages that you can then give others. This is an opportunity for instant feedback about you.

The capacity to add friends to your site is key for marketing to MySpace users. Going To https://vimeo.com/swellmarketing/ probably provides warnings you could use with your sister. Based on Courtney Holt, mind of new media and strategic marketing at Interscope Records, 'This technology is growing up with no ever observed developed media. 'They don't think in terms of the recording, and they don't think in terms of a TV schedule. They think with regards to TiVo, P2P, AOL, and needless to say MySpace.

You can see how this may grow.

Let's say you create a MySpace account to fairly share your product or service. You blog about this and look for your interests that may be shared by others.

You then ask them to be your friend. Once they become a friend you start your 'smooth sell' selling your solution to them.

They begin blogging and sharing it, as they grow to understand it. Vimeo.Com/Swellmarketing/ is a fine library for more about the purpose of it. Soon hundreds or even thousand of individuals are referring to you and your product or service.

Do not think this can work?

Allow me to give some examples to you. Browsing To https://vimeo.com maybe provides suggestions you could give to your friend. There are many groups who've gotten their start on MySpace. Simply by hosting a few of their music online and blogging about themselves they developed a following. Soon they'd record deals and contracts lined-up.

Of course to-use ser-vices like MySpace you need to get something this target market needs. If you do not then you probably should not put too much effort into MySpace.

But that does not mean other social network opportunities ought to be overlooked. Linked-in is more of a specialist introduction service, when i mentioned above. If your products or services meets here then by all means investigate it further.

And there are others too. Ser-vices such as Flickr, Yahoo!s MyWeb, http://del.icio.us and more.

So if you have ever wondered what other online possibilities could be available, consider social networking. It could be the next great internet marketing channel.. If you are concerned with English, you will certainly require to explore about www.vimeo.com/.