Name card design principles

Name card, creating one based on your brand is important for marketing. A good first impression of your business during a meet up is possible with the best name card design. There are many templates available online for designing a business card, however, you have to check whether the designs are suitable for your business needs. A good quality print and clear fonts are always the key to success of a name card. When this name card is designed with all the key aspects in mind it could turn into a potential marketing tool and help to change the customers to long term clients.

If you think how a credit card-sized paper can help you clinch the deal and is it really necessary to hire a professional name card designer then you must first understand how a name card can help your business. Name card or business card is a piece of card with some standard size which has information of the business and the key person of contact along with contact details. While some business cards have certifications/achievements of the company to make the users understand their business values and standards. Though you can pass the contact information via smartphone not many would be comfortable with sharing their phone numbers to a person and they would even forget to store it, a name card on the other hand if they are really interested in your product they would pick your business card from you when it is really professional and eye-catching they will keep it for future reference.

Name cards need not be plain, it can also be creative. But make sure too creative and too many colors can spoil the brand conveyance. Keep it minimal and simple while designing a card. Many clients who approached me for name card design wanted to put all their information which is in the website in the card, but think twice before loading such information to a small card. Think of the purpose of the name card, you want to convey your business name, what your business does, your contact information and if required your certifications. Your customers will only need to see this information. Do not load your name card with too many graphics, this may distract users attention from the key information.

Learn more about how to design a name card or know the key processes involved in designing a name card from my article: How to design a Name card: The Ultimate 10 Step Guide

Contact Subraa now to get your name card designed.