BASF today (October 22, 2007) celebrated the opening of its initial plant for PCI floor tile adhesives in the southerly Chinese city of Foshan, which will certainly serve the local building chemicals field with leading tiling innovations and also services.
With a yearly manufacturing ability of greater than 50,000 metric heaps, this facility will certainly turn out a broad item range under the PCI brand name, including ceramic tile adhesives, leveling items, tile cements, waterproofing products, guide and silicone sealers.
solvents Establishing the PCI plant belongs to BASF's strategy to continuously reinforce its commitment in China, which is currently the globe's largest market for tiling items, with huge organisation potential as well as opportunities yet untapped," claimed Dr. Martin Brudermüller, Participant of the Board of Executive Directors, BASF Aktiengesellschaft, responsible for Asia Pacific. "With our entrance into the Chinese floor tile sticky market, we will incorporate BASF's most current innovations with the old porcelains expertise of Foshan to expand our abilities in offering the country's building and construction as well as other industries."
Situated in Foshan, the country's largest porcelains production base, the PCI plant will aid develop direct web links in between BASF and regional clients-- consisting of floor tile manufacturers, contractors, craftsmen, distributors and also developers. They will likewise gain from a broad portfolio of technological support, advising solutions, product technologies and processes provided to them.
" With this production facility in Foshan, PCI is not only expanding BASF's product profile, yet also preserving our leading position as well as development energy in China and Asia," claimed Dr. Boris Gorella, Team Vice President, BASF Building And Construction Chemicals Asia Pacific. "Usage of locally-made tiles in China increased to around two billion square meters in 2006."
PCI is based in Augsburg, Germany, and was incorporated right into BASF in 2006. PCI is the leader in the European ceramic tile adhesive market for more than half a century.