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How to make your SEO link building campaign successful

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Here’s a quick question for all you link-building champions out there – What do Paris Hilton and Link building for your website have in common? The answer is VISIBILITY. Guys, we can learn a thing or two from the millionaires’ babe about capturing mind space, all we then need to do is apply that philosophy to Link building for your website. The heart of the matter in SEO is backlinks and Rand Fishkin of SEOmoz opines that even if the content is not that great, if you can manage to get backlinks you’re in business. This does not mean that content is out of fashion, it only means that great content is only a means to the end.


So, like Paris you got to ensure that the netizens pay attention to you, a great way is to catch the attention of social sharing websites such as Digg, Del.icio.us, and Reddit. Social bookmaring is currently the rage in the Link building for your website scene and used intelligently, which means you don’t end up getting banned for gaming the system, you can really profit from such websites. A great way to post your content to these social sharing websites without having to actually go to each of them is to use tools like website


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You need to be particularly keen if it is a blog or a website that represents a known brand. People expect more of a website in terms of quality, online presence, and ranking when the website has to do with a respected brand. So, you are essentially putting your brand at stake when you decide to go online. Thus it is fair to say that brand building equates Link building for your website and as backlinks grow so does your brand.


In an ideal world you would create content, impress the hell out of webmasters and they would come running to you with backlinks, alas its an imperfect world we live in and to get backlinks, we first need to drive visitors to our website and how do you get visitors…. well – through backlinks. This is the Catch-22 that pushes webmasters to tactics that include begging, borrowing, buying, and stealing and in the process invoking the wrath of the search engines. Reciprocal linking is not dead but is quite frowned upon and so is purchasing text backlinks; however, these are not illegal.


For those who are beginners and even the experienced ones, there is a quick crash course on Link building for your website at website





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on Jun 26, 20