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IDX came from the early 2000s, when the internet was in its relative infancy and property representatives and brokers realized they could efficiently promote their listings online. Around the very same time, MLSs required a method for their members to have online access to their listings so that each representative could have more opportunities to promote listings, draw in leads, and close deals.
As a result, only couple of representatives and brokers those with big wallets might afford to incorporate MLS listings onto their sites. Gradually, though, requirements for listing information and advances in web innovation decreased costs, not only for representatives, however also for the MLSs and software application developers that serve the real estate market.
Today, it's much easier for representatives to show off listings on their sites using IDX, and also for their audience to find homes for sale that fit their requirements through search and filter functions.
Add to your own site or get a ready-to-use IDX website
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IDX means Internet Data Exchange and covers a large range of software application products made by third-party suppliers for MLS customers. In laymen's terms, IDX is an online search engine that's attached to your site. Have you ever been on a Real estate agent or broker website and saw that they have their own search engine that allows the general public to perform a search? That's an IDX.
This is done through a feed that goes out to IDX individuals. Your broker opts-out of the IDX program. This is different than Noting syndication, which is MLS subscribers have the alternative of putting an IDX software product on their site or having a supplier construct a site to enable their customers to browse the MLS.