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Do you need the IDX on your Real Estate Website? - Agent for Dummies

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One of the most common things we get asked by property agents is whether or not they require to have an IDX listings feed upon their website. The brief answer, I do not think so. Automatic listing feeds like IDX attract representatives because it's a quick and easy way to get most of the listings your MLS board on your site.


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The only factor most realty representatives desire IDX listings on their website is due to the fact that everyone else has it, so they think they need it too. Building a Fantastic Experience is Pricey So who is utilizing IDX listings actually well? It's all of the big players, like Zillow,, etc


Do you like all of those real-time search maps and beautiful displays of listings? The bottom line is, that costs a great deal of cash to establish. For most of agents, the only method to create a better experience on an IDX feed is with huge budget plans and extensive work, which are frequently two things that you do not wish to buy.


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It Can Be Restricting Technically speaking, automatic listing feeds through plugins don't work in every location. Various cities and regions might use different feeds, which implies you may not have access to particular features depending on where you operate. Furthermore, if you operate in numerous genuine estate boards, you require to make sure that the same automated listing feed is supported throughout all locations.


It Will Not Assist for SEO Depending Upon how your IDX feed is built, you might not be doing yourself any favors when it concerns SEO. Many of the IDX feeds used by many agents are frequently templated and hosted on a subdomain (like listings. yourdomain.com), which does not favorably affect your SEO in any way.


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com will always be the more reliable site and will always outrank a smaller sized website with a templated IDX feed. If everybody is using the very same templated IDX feed (most are), it will have no effect on your SEO strategy, merely because you'll have too much competitors by larger, more authoritative sites.


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on Sep 26, 21