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Noticeable Reasoning, an award-winning branding and marketing firm in Portland, Maine is looking for a knowledgeable digital marketing specialist. We are looking for somebody to join our extremely gifted and committed group to produce dependable marketing outcomes. Interest and proficiency in a broad series of digital marketing channels, methods and strategies is a must.
Techniques might include: SEO, content marketing, paid media, social networks, targeting and retargeting. The perfect candidate is someone who: Is concentrated on ROI and marketing outcomes. Has interest and experience in working across a broad variety of multi-channel digital marketing channels. Has extensive knowledge of the technical aspects of building audiences, running, testing and managing campaigns.
Can hit the ground running. Can develop and define internal digital marketing foundations, like reporting design templates and procedures. Maine SEO Pro to check and optimize. Keeps updated with industry finest practices. Understands marketing funnels and how various digital marketing strategies would be best fit to different parts of the marketing funnel. Can work independently on the comprehensive work of establishing campaigns, and also has the ability to think of how digital marketing will fit with the bigger photo of other marketing channels and activities.
Can evaluate the effectiveness of projects using language and reports that are quickly understandable. Keyword analysis for SEO is a plus. Management of Google Analytics and Google Tag Manager is a plus. Is comfortable dealing with small company owners who may lack experience with these kinds of marketing projects. Loves and appreciates branding (even if you're not gifted aesthetically yourself!).
We anticipate this digital marketing specialist role to serve our clients who sell to small-businesses and solopreneurs and for our B2C clients. In addition to client work, approximately half your time will be concentrated on internal marketing projects, mostly for Branding Compass. Branding Compass is a web-based application that supplies fast, economical, expert branding advice.