6 Benefits Of Running A Blog On Your Website
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For companies of all sizes an effective website should never be static. It's your first opportunity to create a dialogue with your new visitors, who could just become your most lucrative clients. Know More are against the development and management of blogs, as they think the time and effort spent on a blog can outweigh the benefits. That's where we can help. We can assist you in creating and maintain a blog on your site, the benefits are innumerable. Here are just some of the many benefits you should build a busy blog for your site:
A website's traffic is increased by blogs. SEO
The more you blog, the more pages on your site, which tells Google that it's a site that is receiving lots of attention from its managers. It also boosts how often you can find a search phrase on your site. It's like gold dust for SEO. Blogs can provide useful links from pages within your site as well as for external websites to link to relevant topics - external links from trusted sites can boost the ranking of your website.
The act of blogging draws relevant users to your website
If someone is searching Google to find the answer to their query and finds your website and you've provided users with a product or service. Blogging is sometimes described as 'gift content' and is the online way of handing out the sample. Your sphere of influence and brand recognition will leap up and the purchases will follow. If you don't give out the sample, you'll never see the same amount of customers visiting your store.
Being available to provide Micro Moments with informative blogs
Google has a lot of value into Micro Moments - the searches that we carry out on our phones when we need an answer right now. These can be anything that ranges from "Where is my nearest coffee shop?" to "How do I rank higher in Google?" Being there to provide answers to questions that relate to your business helps the micro moments browser as well as alerts Google that you are providing the internet with a resource and support.
A blog builds confidence between the reader and a business
Visitors must be able to gain an understanding of the business they've arrived at and be able to see how it differs from other competitors. By demonstrating to them that you're committed to engaging your customer base by providing advice, information and tips by sending them a positive message that they can trust with your service level to customers.
Sharing your company's thoughts about a pertinent topic in a language that appeals to your intended audience helps you appear more relatable to your website visitors. In tapping into that human desire for trust, it will help them decide to choose between your company and the competition.
Blogs are superior to social networks for SEO
A recent survey conducted by Shareaholic found that 2017 was a year in which SEO provided better search results than social media. On the surface, it may be an "So what?" statement. However, since blogs can provide as powerful boost to your SEO it's time to take the Shareaholic advice and concentrate on writing regularly scheduled blogs. The times of writing a blog whenever you want to are over and you have to think about creating and publishing regular weekly blogs.
Use your blog to demonstrate your expertise
Blogs about changes in your products or services or services, and also communicating your company's position in relation to ethical and social issues that impact your business and your customers' lives will demonstrate to customers that you're knowledgeable and enthusiastic, as well as eager to help. Without a blog, a website is often seen as simple and functional. It's not engaging enough to show real competence.
A website's traffic is increased by blogs. SEO
The more you blog, the more pages on your site, which tells Google that it's a site that is receiving lots of attention from its managers. It also boosts how often you can find a search phrase on your site. It's like gold dust for SEO. Blogs can provide useful links from pages within your site as well as for external websites to link to relevant topics - external links from trusted sites can boost the ranking of your website.
The act of blogging draws relevant users to your website
If someone is searching Google to find the answer to their query and finds your website and you've provided users with a product or service. Blogging is sometimes described as 'gift content' and is the online way of handing out the sample. Your sphere of influence and brand recognition will leap up and the purchases will follow. If you don't give out the sample, you'll never see the same amount of customers visiting your store.
Being available to provide Micro Moments with informative blogs
Google has a lot of value into Micro Moments - the searches that we carry out on our phones when we need an answer right now. These can be anything that ranges from "Where is my nearest coffee shop?" to "How do I rank higher in Google?" Being there to provide answers to questions that relate to your business helps the micro moments browser as well as alerts Google that you are providing the internet with a resource and support.
A blog builds confidence between the reader and a business
Visitors must be able to gain an understanding of the business they've arrived at and be able to see how it differs from other competitors. By demonstrating to them that you're committed to engaging your customer base by providing advice, information and tips by sending them a positive message that they can trust with your service level to customers.
Sharing your company's thoughts about a pertinent topic in a language that appeals to your intended audience helps you appear more relatable to your website visitors. In tapping into that human desire for trust, it will help them decide to choose between your company and the competition.
Blogs are superior to social networks for SEO
A recent survey conducted by Shareaholic found that 2017 was a year in which SEO provided better search results than social media. On the surface, it may be an "So what?" statement. However, since blogs can provide as powerful boost to your SEO it's time to take the Shareaholic advice and concentrate on writing regularly scheduled blogs. The times of writing a blog whenever you want to are over and you have to think about creating and publishing regular weekly blogs.
Use your blog to demonstrate your expertise
Blogs about changes in your products or services or services, and also communicating your company's position in relation to ethical and social issues that impact your business and your customers' lives will demonstrate to customers that you're knowledgeable and enthusiastic, as well as eager to help. Without a blog, a website is often seen as simple and functional. It's not engaging enough to show real competence.
