How to Turn Your Live Event into a Virtual Event

Every business and organization wants to conduct virtual events considering their popularity and their demand. Virtual events are not just popular but they also help you in reaching a wider audience and gain more customers as it is not limited by the number of people who can travel to attend the event. They are more efficient and convenient as compared to live stream events online. If you’re also planning on conducting a virtual event instead of a live event, then you’re at the right place as we will be telling you how you can turn your onsite event into a virtual one.

Think out how your virtual event will be

The first step that you need to take whilst making your virtual event debut is what your event should be like. A virtual event is a great opportunity but only if conducted in the right way. As it will be your first time holding an online event, you must decide whether your event should be wholly virtual or hybrid which means half online and half in-person. Platforms like VouchPro provide their customers with both virtual event and hybrid events facilities. Do your research, discuss it with your team members and then decide what will be the best option.

Understand your audience

You might have conducted many in-person events but holding a virtual event is different from that. Virtual event means you will have an international and far bigger audience attending your event. To make any virtual event successful, you need to engage your audience and benefit them. You can benefit them by understanding their needs. Assess your audience and your industry and then make a list of all the problems that the audience of your industry is needing help with. Solve their problems. Provide them with solutions. Make them feel that they’re benefiting from your content. If they find your event helpful, they are likely to share it with others and bring more people with them next time.

Plan the event

Now that you know about your event and its content, you need to take measures to organize it. As it is not a live event but a virtual event you will need to plan it differently. Hold a meeting and discuss it with your team members. You need to have an understanding of how many people will be attending the event, how many speakers and guest speakers will be there, how long the event will be, how many sessions will be there, where will the event take place, etc. You must have all these things sorted out and planned. You can hold your virtual event on your website but the better option is to hold the event on a professional virtual event platform. VouchPro is one of the best and leading virtual event platforms in India with the latest technologies and features available for its users.

Promote the event

The next important step in your journey to conduct a virtual event is to promote it. Promotion is another major key after deciding the best content for the event. You want as many people to attend the event as possible. There are many ways in which you can promote your event. Some of the best ways to promote a virtual event are:

• Send an email to your audience about the details of the event.
• Before the event, also send reminder emails.
• Give them a brief of what they can expect from the event.
• Update your websites with the event’s details.
• Post on your social media accounts and encourage your audience to share it with others.

Above are some of the best ways through which one can turn their live event into a virtual event. Do let us know which one you found the most helpful.