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Hair Dryer Market Segmentation and Major key Players Analysis 2033
The global hair dryer market size is projected to have a high-paced CAGR of 6.26% during the forecast period. The current valuation of the hair dryer market is US$ 10.20 Bn in 2023. The value of the hair dryer market is anticipated to reach a high of US$ 18.72 Bn by 2033.
The expansion of professional salons around the world is one of the main factors driving the sales of hair dryers. Demand for products is also being driven by growing awareness of personal grooming. Major salon chains invest in the developing markets of Asia Pacific to increase their clientele, and many salons choose to use professional hair products like hair dryers.
As a result, it is anticipated that the rise of the hair dryer market share over the anticipated period will be aided by the rising number of professional hair salons, particularly in emerging regions. Since the Chinese government has supported industrial consolidation in order to control the sector and increase competitiveness in the global market, rapid consolidation between medium and large enterprises is expected.
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Due to their cheaper prices, energy-efficient and low-power consumption products are highly sought after in the market. Initiatives from the energy sector and the government help to increase the production of such devices. The demand for hair dryers is also rising as a result of lifestyle changes and extremely demanding job schedules.
However, the prevalence of counterfeit products in the Asia-Pacific region, particularly in China and India, has restricted the growth of the hair dryer market. Furthermore, some of the most modern hair dryers are prohibitively expensive for the middle-class population. This may act as a major challenge for the market.
Key Takeaways:
During the forecast period, North America is expected to account for the largest share of the global hair dryer market. The market in this region is expected to rise owing to the presence of a sizable number of clients who are more conscious of personal hygiene and self-care. Moreover, the majority of American households choose to generate 'professional-level blowouts' at home rather than spend a lot at salons.
The hair dryer market in the Asia Pacific is predicted to develop rapidly, particularly in China and India, during the projected period. This is attributed to a big customer base and a rush of professional salons in both the countries. Moreover, key players have merged and collaborated to provide internationally recognized goods with cutting-edge technology to the countries.
Owing to their offer of superior ventilation and heat settings, the "corded" product type is expected to hold the greatest revenue, through the forecast period.
As the use of network access or Wi-Fi connectivity to purchase things grows in popularity, the "online” distribution channel type, accounts for a significant share and is the most preferred type.
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Competitive Landscape:
The global hair dryer market share is experiencing a transformational period as a result of technological breakthroughs and various innovations. The creativity that goes into the production of hair dryers is predicted to continue attracting clients, creating enormous chances for major suppliers to leverage on such expanding trends and launch fresh product lines. The following are the key players in the hair dryer market:
Beauty by Imagination Inc.
Conair Corp.
Koninklijke Philips NV
MacAndrews and Forbes Inc.
Orchids International
Panasonic Corp.
Skyline Home Appliances
Coty Inc.
Dyson Ltd.
Havells India Ltd.
Recent Developments:
In August 2016, Dyson is planning to invest $400 million to develop at least 100 new products by 2020, nearly double what it now has on the market and equivalent to the number of products introduced since its founding. Dyson has its only lab for research named D9. The latest wonder from this lab is the Supersonic blow-dryer. And as spent $71 million on developing Supersonic blow dryer.
In September 2020, German personal care and lifestyle brand CARRERA launched a range of premium quality professional hair dryers: CARRERA hairdryer No. 531, 532, and 631. These hair dryers claim to give users a salon-like look from the comfort of their homes and prevent dryness or breakage.
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