Cacoo - Free CMP Software

What is a 회원관리 프로그램 (CMP)?

If you're unfamiliar, a customer management program (CMP) is a lot like a CRM. It's software designed to help businesses better understand their customers' needs and provide a more personalized experience between the two parties. However, a CMP goes further than a typical CRM by incorporating functionality that allows businesses to proactively engage with their customers, track customer interactions, identify potential problem areas, and much more.

Why should you care about having a CMP?

With a CMP, you can gain a better understanding of your customers' needs and behaviors. You can also use the software to analyze customer data and identify areas for growth and improvement. And last but not least, you can use the CMP to identify and solve issues before they even arise.

A CMP is a good idea for any business. Whether you have one person working for you or you have a team of 20, having a CMP can help you manage your business more effectively. With a CMP, you can assign tasks to your employees, track their performance, and ensure they're always aware of what's going on. You can also use notifications and dashboards to stay on top of things.

How Do I Get A CMP?

If you want to know more about CMPs, where should you start? The best source for learning about CMPs, services, and solutions is from real users themselves. You can find a community-generated guide with verified user experiences at GuruSwitch. This is a trusted platform that connects businesses with supporting experts to solve all their business problems. You can use their step-by-step walkthroughs and verified user experiences to find the best CMP for your needs. Since the majority of their revenue comes from small businesses trying to stay independent, they have a vested interest in helping you build your business and become successful. They also understand the importance of responding quickly to user requests and fixing problems as soon as they arise. You can get a free trial of their platform here to start your research into the various CMPs.

Best Free CMP for Small Businesses

Now that you know what a CMP is and the role it can play in your business, it's time to figure out which one you should get. There are a lot of CMPs out there, and just like with most other software, you have to choose one that suits your needs. Most small businesses will be able to find a free trial or option to check out to get started, and many of these programs offer features that can be invaluable to a business owner. Here are the best free CMPs that we've found that can help you improve your business and grow your revenue.

Cacoo

Cacoo is one of the more popularly-used CMPs out there, and it's open-source, meaning anyone can take it and use it for free. They also offer a community-supported version for those who want to be able to access advanced features. Even though Cacoo is free, the product is actually very expensive to maintain, support, and grow. That's why there's not a lot of small businesses using it. However, if you're just getting started or don't have the resources available to grow a team of people, Cacoo can be a great option for you.

HubSpot

Like many other software platforms, HubSpot also offers a free trial, open-source edition, and a paid enterprise version. What sets HubSpot apart from other CMPs is that they've put a heavy emphasis on UX (user experience) when building their product. Many other programs tend to have a lot of features but require you to learn a new interface to use them. With HubSpot, you'll find a lot of familiar tools but redesigned to make your life easier. It also has a very active community, which is a great place to learn and get support if you need it. You can't go wrong with HubSpot.

Salesforce Marketing Cloud

In the past, we'd recommend businesses try and stick with one tool for all of their marketing needs. Thanks to tools like the Salesforce Marketing Cloud, it's now possible to have one tool that can do everything from marketing to sales to customer service to product development. That's a lot of functionality all in one place. What's great about the Marketing Cloud is that it was designed with marketers in mind, so it has all the features you need to quickly build and grow a successful marketing program. You don't need to be a programmer to use the tool, so even if you don't have previous experience, you'll be able to get up and running quickly. And if you already have a CRM or marketing automation tool, like HubSpot or Pardot, you can integrate the Marketing Cloud to get the full functionality of working with a marketing team all in one place. It's a great option for small businesses.

Premium CMPs For Large Enterprises

If you're looking for a more advanced tool to help you manage your business, HubSpot and Salesforce Marketing Cloud are great options. However, if you're looking to grow your business and need additional features, you might want to consider the pricier options. Here are some of the best CMPs for large enterprises.

Aptana Studio

Aptana Studio is one of the more expensive options on this list but is also one of the more established and trusted CMPs available. It was originally built for the Ruby on Rails (ROR) framework but now supports a wide variety of platforms, including JEE (Java Enterprise Edition). What sets it apart from other CMPs is that it was built by programmers who knew exactly what they were doing and took the time to ensure the tool is user-friendly and highly customizable. It also has a very active community, which is a great place to get support if you need it. Plus, it has multiple award-winning plugins that can be used to extend its functionality even more. It also comes with cloud hosting, so you can access any of its features from anywhere.

Marketo

Marketo is a multi-functional CMP that's a bit more expensive than the tools mentioned so far but comes with a lot more features. Not only does it allow you to build and segment marketing campaigns, it also provides you with detailed reports on how those campaigns are performing. It's also a very flexible tool, which many larger businesses have found useful, as they have a lot of experience in using it. You can literally use it to build a whole marketing department from the ground up. It offers both free and paid versions but is most often found in larger companies because it's so flexible.

Pricing And Other Considerations

As we mentioned above, not all CMPs are created equal. Some are much more expensive than others, with the more popular options, like Cacoo and HubSpot, costing thousands of dollars per year, depending on how many users you have. Fortunately, there are alternatives. If you're looking for a free solution, check out the Open Source option, such as Jaspersoft Gemius. Also, make sure you do your research before you buy into a premium version, as that's often the case with many larger software platforms.

Knowing what features you need and want can help you make the right decision. Once you have the basics down, it's time to move on to the next step and begin designing your customer management program.