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How to Check Google Rankings: 11 Handy Tools

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As in, if your rankings naturally fluctuate on a regular basis. Tracking this frequently will allow you to catch fluctuations before they get out of hand. By identifying these ranking changes, you can make adjustments to your content to overcome them. If you do notice a drop in your rankings, analyze your pages and make sure your content is actually aligned to match the users’ search intent.

How To Meet The Challenges of Modern Search Marketing


You can also select "Queries" to see what keywords are driving traffic to your site. Few free SEO tools are as powerful and insightful as Google Search Console and Google Analytics for SEO. You can use them to track these metrics and gain valuable insights about your website's performance. But a continuous downward trend calls for a detailed analysis. Just go to the tool, enter your website URL, and click "Set up tracking."

Step 2. Align your page with search intent


That way, Google searchers can easily find what they’re looking for. Well, Google doesn’t like to see fiver seo landing on a site and quickly bouncing back to the search results. And, as you can see from this old Google Analytics screenshot, organic traffic to that page slowly declined.

Once again, this strategy will only work if you create high-quality content. This means that you should guard against coming across as too spammy, something which is a common trap of writing guest posts. In 2024, on-page optimization remains one of the easiest ways to boost your rankings on Google. Not only doesn’t it take a lot of time to do, but you’ll also see results quickly. In short, it refers to all the elements that appear on the pages of your website that you can optimize like headlines, page titles, and images.
After the report loads, hover your mouse over the keywords listed for a detailed explanation of each search term. Are you looking for help building an effective SEO strategy for your website? Simply book a call with us and we can help you decide what keywords to use. Failing to do so could result in a significant loss of rankings. This shift in ranking has resulted in a decrease of 1.2K in traffic.
You can do many things to rank higher on Google, but it makes sense to start with the easy ones that are within your control. If those don’t move the needle, invest in more challenging things like link building. You’ll rank higher for hundreds of keywords and get tons of organic traffic before you know it. Redirecting one of these to the other to consolidate backlinks may help us rank higher for this keyword. To solve this problem, redirect weaker pages about a topic to the strongest one.
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on Aug 23, 24