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LinkedIn Profile Banner Size: How to Design the Perfect Header Image

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linkedin banner size

Your LinkedIn profile banner may be the first visual element that visitors notice once they land on the profile. It’s a sizable rectangular space that sits behind your profile photo, offering a way to showcase your professional brand, personality, or specific career achievements. A well-designed LinkedIn banner can transform your profile’s overall presentation, making you appear more professional and polished.

However, if the banner is just not sized properly, it might appear pixelated, distorted, or cut off, creating a negative impression. In this article, we’ll explain the ideal what size is a linkedin banner, how to design your header image, and still provide tips for optimizing it to get a more professional LinkedIn presence.



What is a LinkedIn Profile Banner?
The LinkedIn profile banner (also referred to as the background photo) is the large horizontal image located near the top of your profile, just behind your profile picture. Unlike your profile photo, which can be a small circular image to display you, the banner provides ample space to visually transform your profile.

While your profile picture portrays your personal identity, the banner offers more freedom for creativity. This space is typically used to display a business logo, a specialist image, a personal brand, or even a visual associated with your field of know-how.

Ideal LinkedIn Banner Size
To keep your banner looks crisp and professional on all devices, it’s imperative to use the correct dimensions. LinkedIn recommends the following size for optimal display:

Recommended Dimensions: 1584 x 396 pixels

Aspect Ratio: 4:1 (width to height)

Maximum File Size: 8MB

File Formats: JPG, PNG, or GIF

Why These Dimensions Matter
Width (1584 pixels): This width means that your banner image is large enough to show off well on desktop and mobile devices without becoming pixelated or blurry. A wider image enables better resolution, especially on high-definition screens.

Height (396 pixels): The 396-pixel height is optimal for displaying the banner without distortion, whilst fitting neatly into LinkedIn’s profile layout. If the image is way too short, it may appear stretched or cropped.

Aspect Ratio (4:1): This aspect ratio means that the image appears proportional on both desktop and mobile views. Images that follow this ratio won’t get cropped or distorted.

Best Practices for Designing Your LinkedIn Banner
Now that you know the optimal size to your LinkedIn banner, below are a few design ideas to help you create a standout background image:

1. Keep Important Elements Centered
While LinkedIn permits some flexibility, the banner is going to be cropped differently on desktop and cellular devices. On mobile, the edges of the banner are often take off, so it’s important to keep key elements—such as text, logos, or personal branding—centered in the middle of the picture to ensure visibility across devices.

2. Use High-Quality Images
To avoid a pixelated or blurry banner, always employ high-resolution images. A sharp and crisp image will create a specialist first impression and be sure that your banner looks clean across various screen sizes.

3. Make Your Banner Reflect Your Professional Identity
The banner is the opportunity to highlight your profession, career, or expertise. If you operate in design, by way of example, you could showcase a number of your best work. If you’re in marketing, a banner having a compelling slogan or a call to action might be fitting. For those involved with corporate roles, a simple but elegant design with your company logo might be ideal.

4. Choose Colors That Complement Your Profile Picture
Since your profile picture will show up over the banner, look at the colors of one's profile photo when coming up with your banner. Ensure that the colours don’t clash and that the photo is clearly visible. Choose colors that align with your own brand, industry, or LinkedIn profile content.

5. Avoid Clutter
Keep your LinkedIn banner design clean and uncluttered. Too much text or overly busy images can overwhelm visitors. Instead, opt for a minimalist design with just a few key elements that communicate your professional identity without distraction.

6. Align with Your Brand or Industry
For business owners, freelancers, or those who work in creative fields, your LinkedIn banner is usually a way to market your services or brand. Consider incorporating your logo, slogan, or possibly a tagline. For individuals in corporate or more traditional fields, an expert photo in connection with your industry or expertise could possibly be a great choice.

What to Avoid in a LinkedIn Banner
To make the most of the LinkedIn banner, there are a couple of things you should avoid:

Low-Resolution Images: Avoid using blurry or pixelated images, as they can give a bad impression. Always use high-quality, sharp images.

Overloading the Banner with Text: Too much text may make your banner look cluttered and distract from a profile picture. Keep text minimal and legible.

Important Information Near the Edges: Since parts of the banner may get cropped on mobile phones, avoid placing important elements (like text or logos) too close to the edges. Stick to the center for maximum visibility.

Irrelevant or Inconsistent Visuals: Make sure the visuals within your banner are relevant to your professional identity. Avoid images or graphics that don’t align along with your career or expertise.

How to Upload and Change Your LinkedIn Banner
To upload or make positive changes to LinkedIn profile banner:

Go to your LinkedIn profile page.

Hover over your existing banner (background photo), and click the camera icon inside upper-right corner in the banner area.

Select the "Upload Photo" option.

Choose the picture you want to upload out of your computer (ensure it’s the recommended size).

Adjust the picture if necessary by moving or resizing it.

Click "Apply" to save lots of the changes.

Your LinkedIn profile banner is a bit more than just an attractive background—it's an effective tool to assist you showcase your professional brand, highlight your expertise, and build a polished and impressive first impression for visitors. By following the recommended height and width of 1584 x 396 pixels and sticking with the best practices for design, you could make your banner a compelling part of one's LinkedIn profile that shines to prospective clients, employers, or colleagues.

rodcoke72

Saved by rodcoke72

on May 01, 25